LEGO
Play Is Your Superpower
Kids. Dogs. Cats. Jane Lyncheses. Five minutes and twenty seconds of unadulterated unadulting to kick off our new global platform for LEGO.
The film, directed by Ellen Kuras, is itself playable… literally. There’s a secret mission within the story with each character slipping clues on social.
AWARDS
CREATIVEPOOL
Gold: Branded entertainment
Bronze: TV advertisement
ICAD:
Silver: Cinema commercial
Silver: Branded film content
Bronze: Branded content over 60"
Bronze: Online film over 60"
PR
